Shifty hit cinemas on April 24th, having already managed to catch this film at a preview earlier in the month we knew that the reviews touting it as
"A strong contender for British film of the year..." weren't off the mark. We also knew that for a film that cost just under a hundred grand to make, it's not only going to make movements in the box office, it's going to reap huge rewards on all who had invested their time and effort into it.

The fact that Ctrl.Alt.Shift ambassador Riz Ahmed starred in the film gave us even more reason to represent at the after premiere party held at Bar Rumba, Shaftsberry Avenue, London.

A night that boasted headline artists Sway and Plan B along with Riz himself dropping a few bars was eagerly anticipated by five Ctrl.Alt.Shift street teamers, with special Ctrl.Alt.Shifty tees ready for a good old rave up, unfortunately all the excitement and enthusiasm was lost at the door.

The first issue that we had with the night was the doormen, we found their attitude to the fact that we tried to bring a wheelchair inside horrible, in a society in which discrimination is frowned upon so much, we could hardly believe that sly comments and rolling of eyes were so commonplace in a public venue like Bar Rumba.

After eventually getting into the club, we found out that those donuts at Bar Rumba had only went and double booked the venue, this seemed like some Chuckle Brother operation, and over the next hour we had to endure indie music in one earlobe and dubstep in the other, not a good look.

To add to the shambles, when Riz Ahmed and headline acts Sway and Plan B stepped up to the mic the sound was poor, there was more white noise coming out of the speakers than spitting, it was frustrating, everyone had come to this wack venue, put up with the rude bouncers, and even sat through the double booking only to get to the gig to realise Bar Rumba haven’t even got a soundman to deal with the below par system.

Let's just be happy that the film wasn’t in anyway near as bad as the launch party, because Bar Rumba failed to do the film justice.