Event Review: 'Global Generation' - Young People And The Media
The launch party of ‘Global Generation’ last week was an evening dedicated to the discussion of youth-focused media in the UK. The event, organised by the International Broadcasting Trust, was held in aid of a new report that explores how young people aged 14 – 20 become engaged in global issues, and the roles the media and NGOs have to play in involving young audiences. It was also probably the only spot in London where you could have found a bunch of young people, NGO leaders, television broadcasters, campaigners, and the executive producer of the BBC’s ‘Autumnwatch’ in the same room.
Young people are often stereotyped as being lazy, unmotivated and disinterested in global issues. The report ‘Global Generation’ challenges this absurd assumption, and clearly demonstrates that young people are more passionate, motivated and engaged than many realise.
Mark Galloway, director of the International Broadcasting Trust, writes: “The findings reveal that most young people are concerned about global poverty and the lives of people in developing countries. More than half say they would like to do something but a number of obstacles are discouraging them. Many are ignorant about what they could do, or feel that nothing they do will make a difference. If some of the barriers to taking action can be addressed, it’s clear that this global generation has the potential to become far more active”
So how exactly do young people becoming engaged with global issues? The report finds that television remains the most important communication method for young people, not the internet, as many adults would assume.
TV often discourages and alienates young audiences by depicting and perpetuating a negative image of the ‘youth’ in this country.
'One of the major challenges in engaging young people in international development wasn’t their lack of motivation, but how to transfer their passion into action'
Television does, however, have some negative effects on the young. TV often discourages and alienates young audiences by depicting and perpetuating a negative image of the ‘youth’ in this country. What’s more, British TV often transmits a ‘slow progress’ depiction of international development, which can discourage young people from engaging with important issues.
Many people feel that it’s important that information is put across through the experiences of young people themselves. The BBC’s ‘Blood and Sweat’ is a good example of this approach, and the series was a huge success. The panel discussion at the launch evening found that while the BBC are very good at presenting issues through the eyes of young people, Channel4 prefer to treat their young audiences in the same way as adults. This can serve to alienate younger audiences, and it’s pretty clear that some broadcasters need to reconsider the way in which they perceive and portray youth in the UK.
The report concluded that one of the major challenges in engaging young people in international development isn’t their lack of motivation, but how to translate their passion into action. Watching television programmes can give young people the information and the motivation they need, but often end with little information about what they as individuals can actually do to make a difference. Is this passion-to-action process the responsibility of NGOs or television broadcasters?
So how can the media help to engage young people in a more productive way? Perhaps broadcasters should consider inviting young people themselves to sit on discussion panels; this would better inform the production of programmes. A key criticism of television producers raised at the event was that that they often don’t actually ask young people whatkind of thing they want to see on TV. Another suggestion for improvement was that stronger links between schools and charities need to be created if we're serious about spreading awareness around the developing world from a young age.
Hopefully, following this launch we’ll see the development of progressive media: media aimed at engaging young audiences which is not only informative and inspiring, but proactive in providing suggestions on how young people can translate passion into action, and instigate real change in our world.
Read the ‘Global Generation’ report here.
Words: Hannah Henderson
Photo: IBT Global Generation report






The ralph lauren polo at
Nowadays,children Bailey
ugg sale uggs sale ugg
There are several vibram five
925 sterling silver thomas
P90X p90x dvd P90x review
chanel sells thousands of
Do you like this kind of life which is full of the atmosphere of fashion? If you do, come to our online store! All of the prada shoes are prada handbags , which is 99% the same as the official ones. And we do only sell prada bags here with free shipping and no extra tax! The win-win policy, which will make both our dear customers and ourselves win, is what we are insist to do. We believe our services will satisfied you and if you have any questions, you can go and chat with us! We will try our best to help you so that you can have a happy shopping experience here. Trust us and start you fashion life here! Many timeless classics Prada has brought to the world of fashion in recent years. We are proud to offer you the newest design from prada outlet, one of our best selling. The Prada handbags are made with only superior craftsmanship. They truly reflect the Prada image that is so well loved by all fashionists .Welcome to our website. You can find a lot of products of mens moncler jackets , such as Moncler coats and moncler mens. Lots of people look for a certain option when it comes to moncler men, which are colors, owning a black men moncler jackets in crease the sense of versatility, as it can be men often and can be matched with almost everything else in your closet. We sell cheap coach bags and do coach bags .All the coach bags 2010 are free of the shipping fee. If you like coach bags outlet , we can be your best choice because we can give you coach outlet with high quality. Also, our coach outlet online are with high quality, which means you will be satisfied with the shopping experience in our online store .
Now Microsoft Office 2007
Today for everybody who is
tiffany rings tiffany rings
tiffany rings on sale tiffany rings on sale
tiffany bracelets tiffany bracelets
tiffany earrings tiffany earrings
tiffany necklaces tiffany necklaces
Tiffany is about the world's most renowned designers of first-rate offerings. Dissimilar to other vogue companies, tiffany necklaces deal firmly in products for instance jewelry, designer watches, glass wares, lamps, bags, plus more.
tiffany jewelry
tiffany rings
tiffany earrings tiffany earrings
tiffany necklaces
tiffany bracelets
tiffany co
tiffany and cotiffany and co
tiffany & co
tiffany jewelry store
tiffany jewelry sale
There are many running shoes
VLC to MPEG conversion
العاب ديزنى العاب
It was recognized as one of
モンクレール モンクレール モンクレール
Lucky to watch your post!
burberry Louis Vuitton
burberry Louis Vuitton handbags hermes handbags hts replica handbags and tombstones and bats and spider webs. this is for me a tad ironic fendi since the bats that have nested in the doorway of the store a few times t Event Review Global Generation Young People And The Media Ctrl Alt Shift
Coach scarves and coach boots
Mac Vob Converter can easily
A 24 dvd rebound DVD from
Thanks for sharing your
You’ve done a good job! Thank
We, as a yahoo 5-star
Moncler Moncler
Wide range of web hosting
Louis Vuitton bags that are
Moncler,Moncler
Haifei Si did not want
We provide a shopping online
moncler women,moncler
moncler jacke is specialized
louisvuittononline, which
The screen responds to apple
Gathered in nike air max 95
Bay is a popular place to buy
Cheap ugg classic
How to Decorate High
Recall that like to buy an
ns that make using t repliCa
ph windows 7 key is best
Diamonds are already in
MBT Sneakers Walking
I never see so good article
Glad to see your article, if
Welcome to buy cheap jerseys
www.bestchisale.com provide
Exhibition Of Chanel Bags
If you are by any small chance in New York between 26 October and 5 November,Fendi Bags, make sure to visit the public exhibition of chanel bags sale new collection of fine jewellery. The collection,Fendi Handbags replica, entitled Elements Celestes includes pieces designed by the creative in Paris,Balenciaga Handbags replica, made up of 15,Burberry Handbags replica,400 precious stones,Gucci Handbags replica, including diamonds,Jimmy Choo Fake, sapphires and pearls. The total collection weighs 330 carats!Contemporary artist Xavier Veilhan was invited by cheap miu miu handbags to create a series of artworks inspired by the collection,Fendi Wallets, providing a stellar backdrop to this glittering exhibition. With this exhibition Chanel hopes to consolidate its reputation as a fine jeweller,Gucci Handbags, in the spirit of miu miu bagsherself,Balenciaga Bags, who created Bijoux de Diamonds in 1932.
Exhibition Of Chanel Bags
If you are by any small chance in New York between 26 October and 5 November,Fendi Bags, make sure to visit the public exhibition of chanel bags sale new collection of fine jewellery. The collection,Fendi Handbags replica, entitled Elements Celestes includes pieces designed by the creative in Paris,Balenciaga Handbags replica, made up of 15,Burberry Handbags replica,400 precious stones,Gucci Handbags replica, including diamonds,Jimmy Choo Fake, sapphires and pearls. The total collection weighs 330 carats!Contemporary artist Xavier Veilhan was invited by cheap miu miu handbags to create a series of artworks inspired by the collection,Fendi Wallets, providing a stellar backdrop to this glittering exhibition. With this exhibition Chanel hopes to consolidate its reputation as a fine jeweller,Gucci Handbags, in the spirit of miu miu bagsherself,Balenciaga Bags, who created Bijoux de Diamonds in 1932.
Gucci sale, italy gucci
designer handbags discount
Moncler Womens Jackets are
Moncler Womens Jackets are actually very stylish and renowned.Moncler Boots are made of 100% goose down filling class A material,which make this brand the luxurious brand all over the world.The shiny water repellent polyamide fabric and quilted with that makes this cheap womems moncler jackets extremely light but warm.Moncler Bags,as we know,is the well-known high-end outerwear, especially skiing coat brand which created a quilted jacket trend in the fashion world.
This Kids Moncler Jackets that come with fashion style and colorful choices will be charming.They should be dry clean to keep the mens moncler vest warm and the Moncler Women’s Long Jackets can be maintained brand-new after washing.?
For women,this Mens Moncler Jackets will be a great choice to your wardrobe this freezing winter. The stand collar and allover horizontal quilting present the classy sense. Not like other brands jacket, the Moncler Womens Vest are classy and faddish enough for you.The Moncler Mens Long Jackets are very casual but fashionable.No matter where you go,in the casual occasions or in the formal occasion,they are appropriate cloth choice.We are frofessional supply moncler jackets,cheap moncler jackets,all kinds of moncle down jackets sale now,buy moncler vest on Moncler Jackets Online,Cheap Moncler Jackets On Sale now!Save you 60% OFF!